getting started //

Vision™

See how Adaptable's Vision service fits as your ally in web design. Know what to expect so you can start and build fast with confidence.
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What is Vision™?

Vision is a platform for accessing qualified web designers on-demand. Rather than searching and hiring talent, teams can get a highly-vetted web designer matched to their exact requirements in less than 48 hours.
Customers get direct access to designers, solving problems without intermediaries. This close connection is crucial in web design, enabling real-time collaboration and instant feedback through calls and instant messaging. Customers benefit from a deeper understanding of their vision, ensuring the final product aligns perfectly with their strategic goals. Stakeholders enjoy a streamlined process, quicker revisions, and a more personalized experience, leading to higher satisfaction and superior end results.

10-Day trial period

We require a $400 initial deposit following your onboarding meeting prior to commencing work with your designer. This deposit is a credit that will go towards your first invoice.
The 10-day period begins when you are connected with your designer on Slack. During this time, you can meet your designer, set deliverables and timelines, observe their workflow, and see early results.
Trial period and scope:
You are allowed up to 6 hours or 10 calendar days, whichever comes first. You may complete the below items to evaluate your designer in an efficient and timely manner.

How you use your hours and budget for the trial or entire project is up to you. You can do the required research and planning or dive straight into hi-fidelity. Below are some examples of tasks you can do.

Hi-fi design
- Webpage or Web app UI/UX
- Work variations
- Revisions
Pre-design
- Research, guidelines, branding, wireframes, etc
If you are satisfied before the trial period ends, you may opt out of the trial period at any time to continue on with your full scope and commitment.
If you decide within these 10 days that it's not working out and you don't want to pick a designer or swap designers, you can cancel and request a full refund of your initial deposit. Requests will be reviewed and a refund will be issued.
📚 Know how to use this time effectively
  • Review our Take-Off checklist to establish clear milestones and expectations with your designer.
  • Your designer is trained in best practices for setting early deliverables, which establish a clear path for evaluation and, ultimately, success.

Time estimates

We analyzed over 60 completed projects on Adaptable and compiled average timelines for each stage of the design process.
Discovery and support
Discovery Phase
Description
  • User, competitive, and market research & analysis
  • Mood board creation, concept development, sitemap planning
  • Ongoing strategic consultations
Time
Low end
You are highly prepared with clear goals, detailed brand assets, audience insights, and a well-defined structure. The scope of work is well-defined, leaving little ambiguity.
4-10 hours
High end
You do not have a clear starting point. You provide minimal input, requiring the designer to take the lead on research, ideation, content strategy, and project scoping.
28-40 hours
📒 Discovery - budget sample
Designer rates vary based on the project and your seniority preferences. For illustration, we use a rate of $80 per hour and calculate averages based on the times outlined in the chart above.
  • Low end - $80 X 7 hrs = $560
  • High end - $80 X 34 hrs = $2,720
UI/UX Design
Marketing Website
Description
  • A marketing website is designed to promote a brand, showcase products or services, and drive user actions like inquiries or purchases.
  • Hi-fidelity design and prototyping in Figma
Time
Core Pages
Core pages are the most important and complex, setting the visual style and user experience for the entire website. These include key pages like the homepage, main service or product pages, and portfolio or case studies. They require significant design effort due to their custom layouts, interactivity, and strategic focus.
5-12 hours per page
Secondary Pages
Secondary pages are simpler, supporting pages like contact, FAQ, or blog articles that follow the design system set by core pages. They reuse established components and focus on delivering specific information with minimal custom elements. These pages ensure consistency while requiring less design time individually.
2-6 hours per page
📒 Marketing website - budget sample
Designer rates vary based on the project and your seniority preferences. For illustration, we use a rate of $80 per hour and calculate averages based on the times outlined in the chart above. Time can be further reduced by leveraging templated designs or reusing modular components across core pages.
  • Core pages (per page) - $80 X 8 hrs = $640
  • Secondary pages (per page) - $80 X 4 hrs = $320
Web App
Description
  • A web app is an interactive platform focused on enabling users to complete specific tasks or workflows, often involving dynamic data and user input.
  • Hi-fidelity design and prototyping in Figma
Time
Core Pages
Core pages in web apps are high-impact, functional screens that define the user experience and support primary workflows. These often include the dashboard, main data interaction pages (e.g., project management boards, analytics views), or complex forms with dynamic features. They involve significant custom design work due to their reliance on user interaction patterns and visualizing dynamic data effectively. Design time can be further reduced by leveraging templated designs or reusing modular components across core pages.
6-14 hours per page
Secondary Pages
Secondary pages in web apps are supporting screens that rely on pre-established design components but serve specific, less complex functions. Examples include login/sign-up, user settings, help pages, or notifications. These pages reuse design elements and are less interactive, focusing on usability and consistency within the app’s overall design system.
2-7 hours per page
📒 Web app - budget sample
Designer rates vary based on the project and your seniority preferences. For illustration, we use a rate of $95 per hour and calculate averages based on the times outlined in the chart above. Time can be further reduced by leveraging templated designs or reusing modular components across core pages.
  • Core pages (per page) - $95 X 10 hrs = $950
  • Secondary pages (per page) - $95 X 4 hrs = $380

Designer Collaboration

You and your designer will communicate and collaborate on all projects via a dedicated Slack channel. We simply invite your team with the designer and you're all set. You can message, initiate video calls, share assets, and more, all from Slack. If you'd like to add the designer to your own internal tools for a custom engagement, we offer our Access+ product for $39/designer/month.
👁️ How things are managed
  1. Engagement / Project Management - In Slack (default) or add to your internal tools (add-on). Your Slack channel can be accessed from the Vision dashboard at any time.
  2. Project hours - From your Vision dashboard via our time log.
  3. Billing - From your Vision dashboard via our billing portal.
  4. Support/help - Submit a support ticket via your Vision dashboard. Further support with a Vision team leader will be handled on email.

Project Management

We pair you with your designer on Slack. Slack streamlines project management by consolidating communication, file sharing, and collaboration into a single channel. With features like threaded conversations and file sharing, you can easily organize discussions, track progress, and achieve greater efficiency.
If you'd like to add the designer to your own internal tools for a custom engagement, we offer our Access+ product for $39/designer/month. You can add designers to Asana, Jira, Notion, or any tool your internal team already uses.
Adaptable provides training materials and resources on effectively managing creative milestones and designers' work. Additionally, designers receive training from adaptable on how to best engage with clients, alongside their own best practices. This approach ensures everyone is quickly aligned for progress and results.
🤸 Flexibility around you
  • The specifics of setting milestones and timelines, reviewing progress, and scheduling meetings or calls will vary with each engagement and are decided upon by the client and designer.

Support

Get in touch with an adaptable team leader when you need help.
🏋️ When adaptable comes in to help
  1. Designer problems - If you encounter any issues with your designer, please refrain from directing negative energy towards them. Instead, reach out to us immediately, and we will promptly address the situation and facilitate a resolution, including a possible designer swap if necessary.
  2. Billing/payment - If you have questions or concerns regarding your billing, invoices, and/or payments.
  3. Account management - If you have questions or concerns regarding your Vision account, jobs, and/or plans.

Billing

Our system works like any subscription. Payments are made by credit card and processed by Stripe.
🤔 How it works
  1. Make initial deposit - This is how you subscribe to our weekly plans and billing.
  2. Billing - Once a week, every week your card is charged throughout the project duration until completion.
  3. Platform subscription - You are billed once a month for the platform subscription fee.
You are automatically charged weekly every Monday. Each charge is determined by the number of hours your designer(s) worked in the previous week.

Get started—book a demo

Need a custom solution? Contact our sales team to get in touch about our Private-client options.

👋 Hi, our 20-minute demo includes an overview of our self-serve services and benefits, a detailed explanation of how it works, and a customer case study.